Eaton Corporation Marketing Manager in Peachtree City, Georgia
Eaton, located in Peachtree City, GA is searching for a Marketing Manager. The Marketing Manager will work closely with the High/Low Bay and Gasketed Platform Manager to define and implement a multi-generational product roadmap that will enable Eaton to have superior connected lighting value propositions for the industrial segment and its customers.
Management of assigned products, including evaluation of product line extension or modification requests from sales team, or external customers. Utilize a formalized process that gives quantifiable reasons to implement or reject the extensions or other changes to the portfolio. Preparation of a business proposal for acceptable projects that includes product specification, target cost, average sell price, and payback model.
Responsible for meeting profitability, revenue and customer service targets.
Responsible for introducing, on schedule and on budget, competitive products that meet or exceed market expectations and making promotion, and channel recommendations.
Evaluation of product line cost reduction, modification, and process improvement recommendations from the manufacturing team for market acceptability. This includes regular documented meetings with the teams that give clear direction and priority based on a commercial perspective.
Participation as a key member of a product development team through the concept, development, implementation and market introduction for the product. Responsibility for product literature content that includes features, benefits, and performance data. Monitor these areas as part of product life cycle management.
Responsibility for sustaining core product lines to adapt to market changes or to penetrate new markets and address competitive offerings. This includes recommending programs and promotional activities to strengthen market position for sustained product lines.
The Product Marketing Manager must work closely with Platform Manager to balance competing business needs.
Maintain product plan and technology roadmap on key products. Coordinate product planning inputs for strategic and business planning.
Coordinates the training of new and existing customers, distributors, etc., relating to products. Conducts major product presentation in conjunction with promotions, new product introductions, as well as existing product line training. Also conducts presentations relative to products.
Contribute to design and format planning for all product line marketing collateral, (i.e., Brochures, Specification Sheets, Agent Sales Guides, and Distributor Price Schedules).
Responsibility for coordinating price and margin objectives with the product-pricing group, based on competitive analysis, market price sensitivity analysis, etc.
Also responsible for performing analyses as required such as SKU update ownership, Inventory analysis and leadership, and Complexity Management program.
Bachelor degree in Business or Engineering from an accredited educational institution is required
A minimum 3 years product management, project management, or sales or marketing experience
Incumbent must be able to travel domestically and internationally
Must be legally authorized to work in the United States without company sponsorship
No relocation benefit is being offer for this position. Only candidates that currently reside within the immediate geographical area of Peachtree City, GA will be considered.
Ability to think and act strategically
Ability to collaborate and manage effectively across multiple functions
Ability to conduct market research to understand customer needs
Ability to demonstrate strong data analytics capabilities
Ability to multitask, complete projects with tight deadlines
Ability to articulate good balance of technical and commercial acumen
Ability to work in a matrix organization, in virtual teams (across different locations), and cross-cultural environments
Ability to learn, articulate, and support complex products and technologies
Ability to demonstrate effective presentation, verbal and written skills
Ability to demonstrate proficiency with Microsoft Excel and PowerPoint
Master Degree in Business from an accredited educational institution
Broad knowledge of connected lighting industry.
Broad knowledge and experience in automation and control technologies including hardware, software, and services product or platform management
Experience with customer meetings and presentations as well as delivering presentations to large groups
Eaton is a power management company with 2016 sales of $19.7 billion. We provide energy-efficient solutions that help our customers effectively manage electrical, hydraulic and mechanical power more efficiently, safely and sustainably. Eaton is dedicated to improving the quality of life and the environment through the use of power management technologies and services. Eaton has approximately 95,000 employees and sells products to customers in more than 175 countries. For more information, visit Eaton.com.
At Eaton we see things differently. We see opportunities to innovate, go above and beyond, and we work hard because what we do reflects who we are. If you see things differently – if you’re determined, motivated and focused on improving the world around you – then it’s time to see where a career at Eaton can take you. For more information visit www. Eaton.com/careers.
Region: North America – US/Puerto Rico
Organization: EPG LD Lighting Division
Job Level: Individual Contributor
Is remote work (i.e. working from home or another Eaton facility) allowed for this position?: No
Does this position offer relocation?: No
Travel: Yes, 25 % of the Time