External Job
Title Marketing Manager
Business Function Marketing and Sales
Employee category Regular
AutoReqId 40779BR
Division Electrical Sector
Experience
Level Ten plus years
Travel Required Up to 75 percent
Job Description • Manage Premium & Value UPS product lines (3P+ 1P) to meet business unit revenue& margin objectives.
• Manage product introductions and end of product lifecycle.
• Drive product features and offerings, pricing, and positioning strategies to meet objectives.
• Identify areas of opportunity and/or weakness and develop appropriate response plans.
• Forecast market demand to ensure product availability.
• Perform periodic reviews of competitors’ technology, products, strategy and price/cost positions to determine requirements for product leadership.
• Develop marketing plans to exploit competitor’s product weaknesses to meet growth objectives.
• Work closely with PLM groups and other members of the Product Management team to incorporate concise and effective communications to convey market needs and product performance, capabilities and features.
• Localise launch kits, sales collateral and sales tools to drive revenue and profitability.
• Perform sales and product training function. Increase core competency of sales group in product knowledge area.
• Work with Marcom / marketing services group to support company trade shows and events.
Basic Qualifications (Including Educational Requirements) • Bachelor of Science / Electrical Engineering (BEE) preferred
• MBA.
• 15 - 20 years of Product Manager / Sales experience with UPS manufacturer or high end IT product manufacturer. Must be experienced in: Competitive benchmarking of features and price, new product requirement definition, business plan development, value proposition development, new product launch, developing sales collateral, sales training, and business development.
• Minimum 10 years of experience in sales of PQ products..
• Must also be experienced with customer meetings and presentations.
• Proficient with Microsoft Excel and PowerPoint, and possess excellent verbal and written communication skills.
Relocation benefit provided? No
Region Asia Pacific
Country India
City New Delhi
Index Monitor
